Category Archives: CEO Profile

Impressionable Facts about Lori Senecal

Lori Senecal is known for her robust personality and her vast knowledge in the field of advertising and marketing. Her contributions towards the growth of the various firms she has served have seen her emerge as one of the most sought out executives in the world. Her appointment as the Global CEO of CP+B firm is a clear proof of her expertise in the field. Before joining the firm, she served as an executive at KBS. She saw the substantial rise tremendously into one of the leading advertisement and marketing firms in the world. Besides, she played a significant role in creating employment for over 800 people in the country.

Lori Senecal earned her degree from the University of McGrill and later took up various leadership roles in many companies. She served as the president of New York office of McCann, and then she worked with prestigious brands like Coca-Cola and Xbox to help them in developing their brands as well as winning a vast number of customers into their firms. Her creativity has been attributed to the success of many firms in the country. A vast number of firms seek her services as they believe that her talent is unique. For more details visit LinkedIn.


Besides, she is change-oriented and never shaken by anything. Her ability to share ideas with other people has also contributed to her notable successes. She encourages entrepreneurs to put effort towards their career as hard work is one of the primary basis for a successful career. Additionally, Lori Senecal believes in the importance of positivism. She thinks that every entrepreneur that believes in themselves fall high chances of achieving success in their ventures.


She has striven to develop her career and her ability to employ the use of effective strategic approaches in her career, has profoundly enabled her to deal with the various challenges that affect business. Her input in ad campaigns has seen her being featured in multiple prestigious brands like Boar’s Head and Vanguard, BMW, and Victoria Secret Pink. Lori has received a lot of accreditation for the success and development she has brought in the technological industry, besides winning a series of awards for her efforts.



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Lori Senecal is Taking Her Future to the Next Level

Lori Senecal is currently known for being CP+B’s Global CEO. Lori Senecal is in charge of the companies expansion and growth. Along with this position Lori Senecal is also in charge of 10 different internal offices that the company owns. Through the multiple positions that she proudly holds she is able to help the company gradually grow in the direction that they would like to be in the future. You can visit LinkedIn.


Lori’s very strong leadership and talent has helped the company fuel their entrepreneurial spirit and has led the company to be noticed as being Creativity Innovators of the year for the year of 2017. Lori Senecal was then named as being one of four Agency Executives to watch for the year of 2016. These were not her only achievements, however. For two straight years she was noticed in AdWeek’s Power 100 List and then in 2017, she was listed as being one of the Most Creative People in Business. Check out for more.



Before Lori came to join CP+B she held a position at KBS as being their CEO and Global Chairman. It was underneath her leadership that KBS was able to grow from being a 250 person domestic agency into being a 900 person worldwide agency. While working at KBS she was given the title of Women to Watch by Advertising Age’s. Then in 2013, Lori was given the Quantum Leap award at the AWNY Game Changer Awards. Through at this point in her career she had already received numerous awards, it did not slow her down from wanting to take her career even further. Before she had joined the KBS team Lori proudly served as being the President of the New York office of McCann Erickson. She also held a position as being the Global Innovation Officer for the McCann Worldgroup. Visit inspirery to see more.




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Malcom CasSelle Is Looking To Revolutionize The Virtual Asset Trading Industry Through His New Company

Malcom CasSelle leads OPSkins as its CIO and has realized, along with the rest of his company, that a decentralized marketplace for virtual assets is what the world needs next. OPSkins has now launched the Worldwide Asset eXchange (WAX), which is serving as a decentralized trading platform for virtual assets. WAX is solving some of the biggest concerns in the industry, which include security, fraud, and a fragmented market that just doesn’t work. The main reason it is not working is because many gamers are finding that they are only able to trade virtual items with people who live in the same region as them. Due to language barriers and other issues this is the way it has been for some time, but it is quickly changing. Malcom CasSelle is very happy to be a part of this revolutionary change in the way that virtual assets are traded and has commented that this move will bring cryptocurrencies out of the shadows and into the mainstream public eye.

Malcom CasSelle is a serial entrepreneur and has been active in a spread of different executive positions that startups require including marketing, raising funds, sales, and the development of products. He is an investor of early stage companies and has raised billions of dollars for venture backed startups. The industry he works in is focused on video games, cryptocurrency, ecommerce, and the trading of virtual items. He also happens to be the CIO of OPSkins and the President of the Worldwide Asset eXchange, also known as WAX.

Malcom CasSelle earned his Bachelor’s of Science Degree in Computer Science at MIT and earned

his Master’s Degree in Computer Science while studying at Stanford University. He is also a fluent speaker of Japanese and knows Mandarin, as well, which assisted him greatly while he worked and lived in Tokyo, Beijing, Hong Kong, and Shanghai. Before serving with OPSkins and WAX, he was the President and CTO of Tronc. He also worked as the General Manager and Senior Vice President of SeaChange Int’l. Today, Malcom CasSelle is focusing on online marketing, social media marketing, branding, and blockchain technologies.

Luiz Carlos Trabuco Reveals Changes In Administration At Bradesco

Bradesco one the largest financial services companies in Brazil. Established in 1943, Bradesco has over the years grown to become one of the most influential finance and banking companies. There has been speculation as to the plans moving forward with some many changes rumored to be taking place within the banking giant’s executive management structure.

Luiz Carlos Trabuco the current president since 2009, has confirmed the appointment of Luiz Carlos Trabuco to be the 5th President of Bradesco. Luiz Carlos Trabuco began as a bank clerk for Bradesco in 1969. In 1971 Luiz Carlos Trabuco moved to Sao Paulo where he would become the Director of Marketing. Under Luiz Carlos Trabuco Cappi’s leadership the marketing culture of Bradesco shifted to be more open and transparent. Luiz Carlos Trabuco was the President and Executive Director of Bradesco’s private pension company. Luiz Carlos Trabuco was named Entrepreneur of the year in 2015, because of the acquisition of HSBC, a deal for $5.2 billion.

Read more: O Bradesco, de Brandão a Trabuco

Octavio de Lazari Junior, has had a long, successful academic and professional career. Octavio de Lazari Junior attended the Faculty of Economics and Administrative Sciences of Osasco, where he earned a Graduates degree. Luiz Carlos Trabuco also has a specialization in Financial Strategies and Marketing from Fundacao Instituto de Adminstracao. Octavio de Lazari Junior began working for Bradesco in 1978, becoming the Agency Manager until 1998. In 1998, Octavio de Lazari Junior became the Director of the credit division at Bradesco, where he directed more resources towards small and medium sized companies. Octavio de Lazari Junior would, in 2010 be promoted to the Department Director of Loans and Financing. Octavio de Lazari Junior was appointed to the Board of Director Officers in 2012. Octavio de Lazari Junior in 2017 would be named the Chief Executive Officer and Vice President of Bradesco Seguros Group. Octavio de Lazari Junior is also the Chairman of the Board of Directors of the Brazilian Association of Real Estate Credit and Savings Entities (Abecip). With such a decorated and accomplished resume, there was still some apprehension about the appointment of Octavio de Lazari Junior by some of the administrators. Luiz Carlos Trabuco also assures 100% support for Octavio de Lazari Junior and him being the new president.

Luiz Carlos Trabuco revealed the official announcement of Octavio de Lazari Junior as the new president will be made during the AGO (Ordinary General Assembly) meeting scheduled for March 12th 2018. Lazaro Brandao the former president of Bradesco and Chairman of the Board announced his retirement after 75 years of service. It was Lazaro Brandao, who approved the $5.2 billion deal to acquire HSBC. Lazaro Brandao also raised the age limit to 67 years from 65 to allow more time for Bradesco to process all the changes on their agendas, including the HSBC deal. Carlos Alberto Rodrigues Guilherme has been named the new Vice President also. Octavio de Lazari Junior faces some challenges moving forward, as should be expected. Luiz Carlos Trabuco points out getting more of the customers to use a digital banking tool is a challenge.

Search more about Luiz Carlos Trabuco:,bradesco-anuncia-substituto-de-luiz-trabuco-na-presidencia-do-banco,70002178384

Whitney Wolfe Is More Than A Business Woman

It is no surprise these days to see articles and news feeds filled with content about forms of sexual harassment and underpaid females in the workplace. This is an important issue that goes along with equality for all people and must not be taken lightly. Whitney Wolfe Herd is not taking it lightly and is at the forefront of this issue after Tinder’s parent company, Match Group, filed a lawsuit against Bumble for patent infringement.

Bumble is a feminist dating app, founded and run by Whitney Wolfe, that rivals the biggest and most well-known dating app, Tinder. Bumble is unique in the fact that when two people match, it is up to the woman to make the first move and initiate conversation. This helps to give a more balanced conversation and it provides confidence for women who are unsure about using dating apps. Bumble has also moved beyond the dating world and looks to expand its reaches with Bumble Bizz and Bumble BFF. These are offshoots of the dating app, but they work in similar ways. Bumble Bizz helps individuals network with businesses and make professional connections. Bumble BFF, on the other hand, is just like the Bumble app, but it is for finding a best friend instead of a soul mate.

Whitney Wolfe attended and graduated from Southern Methodist University. She helped to start a non-profit while she was enrolled, called “Help Us Project,” that raised funds for the areas affected by the BP oil spills. She gained significant recognition during that time. Whitney Wolfe married Michael Herd, a business man, back in October 2017 and no, they did not meet on Bumble. Many people do not realize that Wolfe has significant baggage with Tinder. She was once vice president of marketing for Tinder and was instrumental in the growth of the app on college campuses. She left Tinder in 2014, however, and eventually sued the Match Group company on claims of sexual harassment. Within the next year, Whitney Wolfe would go on to co-found Bumble. Her rocky relationship with Tinder helped to put her in the #metoo movement spotlight and is more than likely the reason that she has chosen to run her business and develop the app the way that she has done. When asked about Tinder at SXSW, a festival for film, media, and music, Wolfe simply responded, “I don’t believe revenge is part of my agenda.”

Lori Senecal Is The Global CEO of CP+B

Lori Senecal is an advertising executive who currently serves as the Global CEO of CP+B. Lori Senecal has spent decades working in the advertising industry, and she credits a number of things to her success in the business world. Lori Senecal was a gymnast in high school, and ended up serving as the couch for her high school gym team. This experience taught her how to motivate people to achieve goals, and helped her understand how to effectively lead a team.

Lori Senecal believes that the key to making money in the advertising world is to create an environment where both clients and advertisers benefit by making money. This relationship allows both parties to grow, and it has the benefit of ensuring that her advertising agencies will be able to make more money from a client in the future. Lori Senecal believes that this relationship extends to consumers. A mutably beneficial relationship between advertisers, businesses, and consumers allows for all parties to trust each other. This leads to long term relationships that businesses can rely on. For more details visit Bloomberg.

Lori Senecal has found the key to the advertising business to always seek to be profitable. This can be difficult when first landing a client. Lori Senecal landed her first client by projecting this level of confidence while serving as the President of the New York office of McCann Erikson. She had used this experience to land global clients. Lori Senecal believes that advertisers who have an extensive knowledge of an area of business before taking on a client. Check out advertisingweek

Lori Senecal graduated from McGill University with a bachelor’s degree in finance. Lori worked in the advertising business for a number of years before working her way up through McCann Erikson. She became the New York office President. This experience gave her experience with working with major brands such as Coca Cola and XBox. Check out mediapost to know more.

Lori Senecal is currently the Global CEO of CP+B. This is an international advertising agency with offices located in on five continents. The company specializes in bringing major brands to new markets ranging from Brazil to Hong Kong. CP+B specializes in using technology to promote major brands.

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A Review Of Don Ressler And His Contribution To Nurturing JustFab

Entrepreneurship is a field that has grown over the years and many tools that have been built for various purposes have helped to steer the industry forward. Remaining relevant in a competitive field for many years takes dedication and the will to pursue the ideas one holds and this is what Don Ressler is known to propagate through his various engagements. Don Ressler is an entrepreneur who built several successful businesses and his presence in the online world of entrepreneurship has offered many upcoming entrepreneurs the motivation to further pursue business.

Don Ressler started his activity as an entrepreneur when he founded, a company that specialized in the sale of fitness products. Being his first business, he went through different challenges that also offered him a chance to explore the world of business to understand the ups and downs that define entrepreneurship. In the first two years, the business recorded little progress and the small achievement he earned from his effort motivated him to try out a bigger idea. This led him to sell the company in 2001 to Intermix Media.

While processing the transaction to hand over, Don Ressler met with Adam Goldenberg, a professional who held similar ideas as his. They agreed to merge to form a business and this saw the birth of Alena Media, a company that specialized in marketing and management for small and medium-size businesses.

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Alena Media performed fairly well and they decided to move on to broader areas of business to further explore their potential. In 2005, they sold the company to News Corp to raise capital for a new idea. With the experience they had, they launched Intelligent Beauty, a leading beauty outlet based online that has been operational since 2008.

JustFab was founded in 2010 by Don Ressler and Adam Goldenberg and the company entered the market with unique approach where members subscribe for leads to products they are interested in. JustFab approached Matrix Ventures in 2011 to get some funds and they were awarded $33 million, which went to upgrading the infrastructure of the company.

In 2012, the company went for additional funding amounting to $76 million sourced from different venture capitals. The second amount was used to expand the market cover of the company to enter into Germany, the UK and Canada. JustFab also acquired several companies among them FabKids, a kid’s fashion outlet that offers products on a subscription basis.

Read more about Don Ressler on Forbes

DeVos the Next Rockefeller Family?

There is a saying that goes “more money, more problems.” More money is not a problem for Dick DeVos, an American billionaire who is deeply involved in philanthropy along with members of his family. The DeVos family has been very charitable with their money for decades, most notably in their home state of Michigan. Recently it was revealed that the DeVos family has given over 1.2 billion dollars of lifetime contributions according to a 2015 report from In 2014 alone, 94 million dollars was donated to various causes (these causes range from health and community services to arts and culture, and faith-based organizations such as churches) and organizations. Some notable donations include 2.9 million dollars to Grand Valley State University and 3.1 million dollars to Hope College by the DeVos family. Also according to a 2016 report from, the DeVos family in 2013 donated 90.9 million dollars (60 million of the 90.9 million was given to organizations in Michigan). It should be noted that the patriarch of the DeVos family, Richard DeVos, along with his wife, have their own foundation, the Richard and Helen DeVos Foundation and so do their four children. The five foundations work together to insure the bulk of their donations are sent to west Michigan, where Richard DeVos and his best friend Jay Van Andel, founded the company Amway in 1959. Amway started in a basement and it was reported in 2014 that Amway had made 10.8 billion dollars of sales. Aside from philanthropy and business success, the DeVos family also have numerous connections that have resulted in DeVos family members serving on various nonprofit boards around the United States. Pamella DeVos (the wife of Daniel DeVos, one of Richard DeVos’ sons) for example, is a member of the board of the Whitney Museum of American Art. Doug DeVos (another son of Richard DeVos) currently is the chairman of the board of the National Constitution Center in Philadelphia. Betsy DeVos (the wife of Dick DeVos) was appointed by President George W. Bush in 2004 to serve a six year term on the Kennedy Center board in Washington, D.C. It is probably no surprise to you, the reader, that the DeVos family will most likely continue to give more of their money to worthy causes not only in the state of Michigan, but anywhere that help is needed to make the world a better place.

How Does Philip Diehl Of The US Money Reserve Feel About Gold Coin Ownership?

The US Money Reserve was featured on EPNS Radio because it is the only place that people can get the coins that they need if they really want to making money from these items.

The coins that are sold by the US Money Reserve are something that Philip Diehl thinks can help people make a ton of money.

He wants people to remember that they will be able to make money from just one coin, a collection of coins or a cache of coins that is going to be perfect for them.

That means that all the people who shop with them can pick something they love. It all depends on what everyone wants, and they can find something fun when they check the catalog at US Money Reserve.

There are a lot of people who will just keep a lot of coins all together because they will be able to hold them until they are really valuable.

They are going to see pretty big profits, and they are going to make a lot of money from them when they sell them.

It is something that people need to keep in mind when they are going to start buying, and it is important for people to remember they could just start collecting. Read more: U.S. Money Reserve Encourages Visitors To Explore Its New Website And E-Commerce Coin Catalogue and U.S. Money Reserve featured on EPN’s Enterprise Radio

There are a lot of people who will just start collecting coins because they want to be able to have something that looks good together. That means that a lot of people are going to be able to have something they can show off. Learn more about US Money Reserve: and

They might sell those coins in the future, but they might also just hold their collection.

Everyone has options at the US Money Reserve, and they will be able to buy out of the catalog any time they want to for a new gold coin investment.

Coriant Appoints Shaygan Kheradpir As CEO

Coriant is a name the majority of the general public are largely unaware of, but the chances are many of us are receiving Internet, voice and text services on networks supplied by the technology company. Coriant has only been in existence in its current form since 2013, but has a long tradition of performing well in the technology industry in its previous form as a department of the giant Siemens corporation. The Marlin Equity Partners investment company formed the Coriant company from the optical networking department of Siemens before buying a number of independent companies and absorbing them into the Coriant brand.

The company has expanded by a large amount since forming and now employs more than 3,000 people providing networking services for companies in more than 100 countries globally. One of the areas the company has been looking to improve is in its profitability, which prompted Marlin to approach respected technology executive Shaygan Kheradpir to conduct a thorough review of the company. This led to Kheradpir making a number of recommendations for the future of Coriant and the decision of Marlin Equity Partners to offer Kheradpir the position of CEO after Pat DiPietro returned to his previous role with Coriant.

Kheradpir is well known in the wider communications industry for the work he completed as an executive at Verizon, but his role has not always been limited to the development of new technologies. At Verizon Kheradpir staked his reputation on his ability to provide a saving on the costs of IT that had reached levels above industry standards; Kheradpir introduced a number of new initiatives that lowered IT costs to below the standard for the communications industry. After leaving Verizon the Cornell University graduate continued to gain valuable experience in becoming the first technology executive to sit on the board of the financial giant Barclay’s.

Coriant is looking for Kheradpir to use the skills he is known for in lowering costs and negotiating contracts for lowered expenditure for the companies he has worked for. The Coriant brand is looking to challenge the established giants of the communications industry and make inroads into their established customer base.