From the highest level of businesses in the Fortune 500’s, all the way to individual application creators, charity foundations, and local companies all around the globe, Newswatch TV has supported any and all sizes of organizations become successful. They are immensely honored to have built the type of relationships they’ve had in the past years.
Avanca starting a crowd-funded effort on the popular website, Indiegogo. The goal was to get support for their “Ockel Sirius B pocket PC”. It was initially aimed for $10,000 in a 30-day time limit. Avanca wanted to make sure that the move got the attention that it needed to make sure they surpassed their goal within the time period. Avanca ended up using NewsWatch to promote a minute long message as a segment of the NewsWatch TV Reviews. The campaign would launch through NewsWatch’s web channels as well as the NewsWatch national TV show.
In the end, Avanca’s Indiegogo efforts showed tremendous positive results, allowing them to raise $456,551. This means they raised 2,939% more than their initial goal in less than 30 days. That’s over 29 times more money than their original benchmark. The NewsWatch campaign was employed to boost the funding endeavor. It was broadcasted at the same time as the crowdfunding campaign. Nathalie van Wijkvliet, Avanca’s Marketing Director, noted that the collaboration with NewsWatch was one of the top factors that made the crowdfunding campaign return positive results. The director also wanted to mention that they loved having the help of NewsWatch TV, and they highly suggest using NewsWatch. The program that NewsWatch aired for Avanca was viewed in more than 200 markets in the United States, and it was seen in more than 96 million homes. The aforementioned online push drew in more than 1 million impressions online. Avanca will remain with the NewsWatch team on their next crowdfunding projects in the future.